Podcasting is one of the most powerful ways to build trust, reach new audiences, and drive real impact. But for mission-driven organizations, finding the time, budget, and internal buy-in to launch and grow a show feels impossible.
That’s where Worth Listening comes in.
In each episode, media strategists Jeremiah Tittle and Richard Fawal sit down with creators, CMOs, and industry leaders who have been in your shoes. They pull back the curtain on what actually works, sharing the wins, the missteps, and the battle-tested tactics you need to create a podcast that cuts through the noise and advances your mission.
Whether you’re trying to convince your board, stretch a lean budget, or turn listeners into advocates, this is the practical, no-fluff guide to building a non-profit podcast that matters.
Subscribe now, and let’s make something worth listening to.
Latest Episode
The Brookings Institution started podcasting in 2013 with the Brookings Cafeteria, a weekly interview show first recorded in a makeshift studio. Fred Dews, lead podcast producer at Brookings, explains how that one show gave rise to seven shows covering multiple policy areas. He explains how a new show gets approved, how Brookings measures impact beyond downloads, and why podcasting hasn’t replaced any of its other channels.
Brookings shows include The Beijing Brief and a show about rural America. Each one starts with a concept note from the scholars who want to make it. Fred tells JT and Richard how an internal team reviews each show’s results at the end of a season, and why his goal is to constantly learn more about how audiences use Brookings’ multimedia work.